IN A NUTSHELL:
- EVGA and ZOTAC have increased the prices of Nvidia GeForce RTX 30XX series GPUs;
- Increases range from 3.9 to 22.6% and are higher for the smaller company (ZOTAC);
- Previously, ASUS had raised the prices of its graphics chips;
- The situation is a result of the introduction of a new tariff in the U.S. on components manufactured in China.
Tom's Hardware reports that EVGA and ZOTAC have raised the prices of their RTX 30XX series graphics cards (ASUS made a similar move earlier). In some cases, the increase reaches almost 23%. The reason is primarily the new 25% duty imposed in the U.S. on components manufactured in China. The differences are considerable - especially in the case of the smaller company (ZOTAC) which could not afford to take a larger portion of the costs on itself and had to pass them on to customers.
EVGA GPU prices
November 2020 price
EVGA GeForce RTX 3090 FTW3 Ultra Gaming
EVGA GeForce RTX 3090 XC3 Black Gaming
EVGA GeForce RTX 3080 FTW3 Ultra Gaming
EVGA GeForce RTX 3080 XC3 Black Gaming
EVGA GeForce RTX 3070 FTW3 Ultra Gaming
EVGA GeForce RTX 3070 XC3 Black Gaming
EVGA's new prices are in effect since January 11, 2021. It is worth noting here that for those who have signed up for the waiting list or used the notification system, the company intends to stick to the old prices until April 16 (the order must be placed and paid for by that date).
Zotac GPU prices
November 2020 price
Zotac Gaming GeForce RTX 3090 Trinity
Zotac Gaming GeForce RTX 3080 AMP Holo
Zotac Gaming GeForce RTX 3080 Trinity OC
Zotac Gaming GeForce RTX 3080 Trinity
Zotac Gaming GeForce RTX 3070 Twin Edge OC White Edition
Zotac Gaming GeForce RTX 3070 Twin Edge OC
Zotac Gaming GeForce RTX 3070 Twin Edge
Zotac Gaming GeForce RTX 3060 Ti Twin Edge OC
Zotac Gaming GeForce RTX 3060 Ti Twin Edge
As you can see, the increases are considerable and, combined with poor availability, can make the investment in a new computer or upgrading old one a much greater burden on our wallets. The situation is particularly problematic in the case of GeForce RTX 3090 and GeFoce RTX 3070.
It can be expected that AMD's GPU prices will increase similarily, although we still have to wait for official report on this subject.
Increases will not affect only GPUs
Unfortunately, this is not the end of bad news - the tariff will have a similar effect on motherboards. Tom's Hardware editors expect that the situation may be particularly bad in the case of budget motherboards based on Intel CPUs (B460 and H410 chipsets), the supply of which is short.
It is worth noting that such big increases come at a time when most people tend to tighten their belts, or at least approach their money with a bit more care and caution, due to the uncertain situation in the world and the job market.
In short, it remains to wait and hope that the situation will improve - much will depend here on how the new US administration will arrange relations with China.
- EVGA - official site
- ZOTAC - official website
- Nvidia - official website