Hasbro Made $90 Million on Baldur's Gate 3. Deal With Larian Hit Bull's Eye
We found out how much the owner of the rights to the Dungeons & Dragons brand - Hasbro - made from the success of Baldur's Gate 3.
Baldur's Gate 3 has proven to be a goldmine not only for Larian Studios, but also Hasbro, the owner of the D&D brand on which the successful game is based. The latest financial report for the entire year 2023 from the American company shows that it made $90 million from the success of BG3, all thanks to signing a license agreement with Belgian developers.
As a result, Wizards of The Coast's profits (a subsidiary of Hasbro, primarily involved in publishing card and role-playing games) and the digital gaming division increased by 10% from the previous year.
Baldur's Gate had another healthy quarter. I think for the year in totality, Baldur's Gate was around $90 million of revenue - announced Gina Goetter, CFO of Hasbro (via PC Gamer).
Despite anticipating a decrease in revenue from BG3 in the upcoming months, Hasbro is confident that the game will continue to attract buyers.
Hasbro CEO Chris Cocks stated that the triumph of Baldur's Gate 3 has expanded opportunities for more games based on Dungeons & Dragons.
Baldur's Gate 3 is just the first of several new videogames that will be coming out over the next five to 10 years that I think will continue to power that franchise - he explained.
According to the latest rumors, Larian Studios is considering opening a branch in Poland, so maybe one of these upcoming games will be developed there.
