Battlefield 2042 Hype Continues; New Activity Record After Free Weekend

DICE has reason to be happy. Online shooter Battlefield 2042 is currently experiencing a renaissance on Steam.

1. Yesterday, the game set a new activity record. At the hottest moment of the day, the title was played by 107,376 concurrent users. This is the best result in the history of the entire series.
2. Interestingly, this record was set now, not during the free trial period, which took place from October 12-16.
3. A key role in achieving the new record was played by a very attractive deal on Steam, where you could purchase the game for just $10, which is 84 percent off. The offer will remain valid until October 26.
4. This is reminiscent of situation from a year ago, when a similarly attractive deal for Need for Speed: Heat (also published by Electronic Arts) led to an explosion in its popularity on Valve's platform.

Battlefield 2042 was released in November 2021. The game hit PC, Xbox One, PlayStation 4, Xbox Series X/S and PlayStation 5 simultaneously.

BF2042 debuted in a terrible technical condition, which caused it to quickly lose most of its players. In the first half of 2022, the game's situation was so bad that daily activity records on Steam were around 2-3 thousand people.

Long months of fixing the game, the devs finally improved the situation, but it's certainly wasn't a breakthrough (as late as the beginning of October, daily activity records were well below 10 thousand players). This one came only with the aforementioned free trial period.

It gave many players a chance to see how the game looks after two years of updates and, judging by the latest results, what they saw they liked enough to decide to take advantage of the deal and start playing the title regularly. This does not mean, however, that the developers have managed to fully erase the bad impression - on Steam, counting reviews from the last 30 days, only 57% praise Battlefield 2042. So we are curious if the game will manage to maintain the current activity results.

1. Battlefield 2042 Review: Hazard Zone
2. Battlefield 2042 - game guide
3. Battlefield - official website

Battlefield 2042

November 19, 2021

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