NFT Finds New Advocates; PUBG Devs Invest in Metaverse
There was Worms, there was Ghost Recon, now it's time for PUBG. The creators of the popular battle royale from Krafton are another developer preparing their own NFTs (and metaverse).
Developers of PUBG: Battlegrounds are joining the ranks of publishers interested in NFTs and the metaverse. Krafton announced a partnership with Naver Z to "develop a new Web 3.0 and NFT project."
Krafton prepares metaverse on Unreal Engine
- Krafton is to be responsible for developing a user-generated content (UGC) tool and building a "high-quality virtual world powered by Unreal Engine";
- While Naver Z (creator of Zepeto, the largest metaverse platform in Asia) will take on the service management and community aspect.
That's how HyungChul Park, in charge of Krafton's Web 3.0 team, summed up the two companies' plans:
“By combining KRAFTON’s existing technologies and research on how to build scalable Web 3.0 creator-driven ecosystems with NAVER Z and ZEPETO’s experience and capabilities, we’re confident we can build a high-quality UGC-driven open metaverse that stands apart from other services and vitalizes the global creator economy through NFT technologies.”
NFT is generating a lot of excitement
- Krafton is another developer openly expressing interest in NFT. The question is for how long, as many of the previous "enthusiasts" of this technology have withdrawn after a harsh reaction from Internet users. This includes not only game developers (e.g. Electronic Arts and Team 17), but also the actor Troy Baker;
- Among the supporters of this concept remains Ubisoft. The French publisher also met with unfavorable reaction from players after announcing its plans, but assumes - according to Nicolas Pouard, Ubisoft's head of blockchain - that the users do not understand the benefits of NFTs.
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Author: Jacob Blazewicz
Graduated with a master's degree in Polish Studies from the University of Warsaw with a thesis dedicated to this very subject. Started his adventure with gamepressure.com in 2015, writing in the Newsroom and later also in the film and technology sections (also contributed to the Encyclopedia). Interested in video games (and not only video games) for years. He began with platform games and, to this day, remains a big fan of them (including Metroidvania). Also shows interest in card games (including paper), fighting games, soulslikes, and basically everything about games as such. Marvels at pixelated characters from games dating back to the time of the Game Boy (if not older).
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