Dark future where GTA 6 costs $100 is predicted by more and more experts
A $100 price tag for GTA 6 is getting more and more likely. According to analysts, it will probably be the most expensive game ever - but it could earn more than $10 billion over its life cycle.
Both fans of the Rockstar Games series and many developers are eagerly awaiting confirmation of the price of Grand Theft Auto VI. Meanwhile, it looks like the amount is going to be around 100 bucks. According to Louise Wooldridge, an industry analyst from Ampere Analysis, this is not only "probably one of the most anticipated games of all time," but it may also be the most expensive in terms of development costs (via The Telegraph).
Michael Patcher from Wedbush Securities, a company involved in financial advisory services, went a step further, giving specific numbers.
I expect a $100 price point for the game. The game will be immensely profitable.It will likely generate $10 billion lifetime and another $500 million annually from GTA Online, says Michael Patcher.
Moreover, the analyst estimates that the cost of producing GTA 6 will exceed 1.5 billion dollars (most likely including marketing). It's half a billion less than what the Konvoy investment fund was aiming for, as we reported back in July. With such expenses, we probably won't avoid a price of 100 dollars; however, it is possible that the game will be available in a Premium Edition for this amount.
Meanwhile, other studies are still unsure if it's worth expecting $80 for their projects. Nintendo adopted such a strategy on the occasion of the release of Mario Kart World on the Nintendo Switch 2 console. On the other hand, last month, Microsoft backed out of price increases, while Electronic Arts announced that the price of Battlefield 6 would be a standard 70 dollars.
The launch of Grand Theft Auto VI on PlayStation 5 and Xbox Series X/S is scheduled for May 26, 2026. It's still unknown when the Rockstar Games' title will launch on PC.
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Author: Krzysztof Kaluzinski
At GRYOnline.pl, works in the Newsroom. He is not afraid to tackle various topics, although he prefers news about independent productions in the style of Disco Elysium. In his childhood, he wrote fantasy stories, played a lot on Pegasus, and then on a computer. He turned his passion into a profession as an editor of a gaming portal run with a friend, as well as a copywriter and advisor in a console store. He doesn't care for remakes and long-running series. Since childhood, he wanted to write a novel, although he is definitely better at creating characters than plot. That's probably why he fell in love with RPGs (paper and virtual). He was raised in the 90s, to which he would gladly return. Loves Tarantino movies, thanks to Mad Max and the first Fallout he lost himself in post-apo, and Berserk convinced him to dark fantasy. Today he tries his hand at e-commerce and marketing, while also supporting the Newsroom on weekends, which allows him to continue cultivating old passions.
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