Porsche Cooperates With CD Projekt RED on Cyberpunk 2077
Porsche's official profile on Instagram published a short teaser of cooperation between this popular car manufacturer and CD Projekt RED. It's a few seconds long video, where we see 930 Turbo, and in the background we hear music of the band Samurai.
- Porsche published a video on Instagram, announcing the presence of the brand in Cyberpunk 2077's advertising campaign.
- In addition, Porsche posted a photo on Twitter, strongly suggesting that the 930 Turbo will be the personal ride of Johnny Silverhand, leader of the fictional band Samurai.
- The collaboration between Porsche and CD Projekt RED was suggested already back in March 2019.
CD Projekt RED has established cooperation with several well-known companies as part of Cyberpunk 2077's promo campaign. These include Adidas and Dark Horse Comics. It seems that Porsche is also part of the gig. The official Instagram account of this popular brand of sports cars has published a short rather interesting video.
The published material was accompanied by the description "Unusual Night at the Porsche Museum". We can see the 930 Turbo model, which suddenly starts up and goes out on the street. But this is not the most interesting thing about it. The keychain depicts the logo of the fictional band Samurai from the Cyberpunk universe (played by the Swedish band Refused). Its name also appears on the body of the car. Moreover, inside it there are cassettes described as Johnny's Mixtape. On one of them there is the song Chippin' In, known, for example, from Cyberpunk 2077's trailer from 2019, which plays in the material published by Porsche.
That's not all. You see, on the same day when the video appeared on Instagram, CD Projekt RED published an entry on Twitter, which informs that it is still looking for a suitable car for Johnny Silverhand, the leader of Samurai, played by Keanu Reeves, and asked Porsche if it has any ideas. In response, we received this picture.
As vigilant Reddit users noticed, the inscription in the photo is identical to Silverhand's tattoo. This is a strong suggestion that this is the car owned by the rockman. This would be in line with the Cyberpunk universe. In a mini adventure titled Never Fade Away for the original pen&paper Cyberpunk 2020 Johnny is driving a Porsche.
The collaboration between CD Projekt RED and Porsche on Cyberpunk 2077 was suggested back in March 2019. It was then that the popular car brand published an advertisement for a Porsche Cayenne Turbo Coupé with music coming straight from the game. They made a humorous reference to this fact on Twitter. They also recalled this event yesterday.
Finally, it is worth noting that the footage published on Instagram by Porsche is marked with a ComingSoon hashtag. So it seems that soon we should expect the release of the full version of the commercial, officially announcing the brand's presence in Cyberpunk 2077.
Cyberpunk 2077 will be available from November 19, this year on PC, PlayStation 4, PlayStation 5, Xbox One and Xbox Series. The game has recently gone gold, so the release date is not at risk.
