- Sony is once again using airlift to fill store shelves with PS5 consoles;
- Will Gamers once again face a clash with scalpers using the F5 key?
Sony is repeating a maneuver from a year ago, meaning it's sending shipments of PlayStation 5 consoles by air. Three massive Boeing 747 planes, loaded with gaming hardware, have landed at Heathrow Airport outside London. The move is designed to prevent shortages in UK stores and get a fresh PS5 to anyone who wants it for Christmas.
“Sony just wants to keep fans happy after a slew of issues with its new kit, and this is an unprecedented air-lift. The 747 plane is rare after being decommissioned by British Airways, but carries a vast amount of cargo as a freighter aircraft. Each plane can bring in 100 tonnes of equipment on almost 50 pallets. It means millions of gamers will now be smiling this Christmas.”
Sony comments on the action in an interview with The Sun. Thanks to these efforts, there may actually be no shortage of consoles, at least for a time, which will make many gamers happy during the holiday season. Transport by air is much more expensive than by sea, but the use of such measures are justified by the increased demand during this important period.
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Last month, Sony announced that it had shipped 3.3 million PS5 consoles globally in the past quarter, with the total number of units sold reaching 13.4 million. Pre-Christmas deliveries seem like a lot, but if you want to play, for example Marvel's Spider Man: Miles Morales or the upcoming Gran Turismo 7 you'd better hurry up - new PS5s are disappearing from store shelves like hot cakes.