EA Made a Fortune on Star Wars Games
EA has revealed the sales results of its Star Wars games. They are impressive, both in terms of the number of sold copies sold and generated revenue.
Electronic Arts boasted that its games based on Star Wars license sold 52 million copies and generated $3 billion in revenue. These results were generated by the games Star Wars : The Old Republic, Star Wars: Galaxy of Heroes, Star Wars: Battlefront II, Star Wars Jedi: Fallen Order and Star Wars : Squadrons.
Of particular note is the mobile game Star Wars : Galaxy of Heroes, which has generated over $1 billion in revenue through microtransaction in the five years since its release. It's no surprise, then, that Electronic Arts intends to keep increasing its investments in smartphone and tablet games.
For the past few years, EA has had an exclusive license to develop games using the Star Wars license. Recently we learned that this agreement with Disney will not be extended and after 2023, games with Star Wars logo will also be available to other publishers. We already know that Ubisoft is planning such a title - it will be an open-world game developed by Massive.
Electronic Arts, however, does not intend to stop creating Star Wars titles. The company will only lose the exclusive rights to this brand.
For now, we do not know what other games using this license are planned by EA. Rumors suggest that one of them will be Battlefront 3. There are also indications that work is underway on Star Wars Jedi: Fallen Order 2.
