YouTube Will Display Ads in All Videos
Bart Swiatek, 23 November 2020, 13:44
YouTube has made changes to the terms and conditions of the platform, as a result of which ads will be displayed in all videos, regardless of the choice of the content creator and participation, or lack of thereof, in the YouTube Partner program.
London Metro Station Celebrates the Launch of PS5
Milosz Szubert, 18 November 2020, 22:32
The Oxford Circus station of London metro has changed its entry signs to ones inspired by PlayStation controller buttons. This was done for tomorrow's launch of PlayStation 5 in the UK.
CD Projekt RED Spends Millions on Cyberpunk 2077 Ads in New York City
Musiol, 06 November 2020, 12:58
A huge Cyberpunk 2077 ad appeared on Times Square. CD Projekt RED is spending millions on marketing.
New Ad Compares PS5 Launch to Conquest of Space
Bart Swiatek, 28 October 2020, 20:34
Sony has released the launch ad for PlayStation 5. It is quite a bold advertisement - it compares to the console's launch to exploration of space.
New Keanu Ad for Cyberpunk 2077
Jacob Blazewicz, 19 October 2020, 22:30
Another commercial for Cyberpunk 2077 has been released online. On it, Keanu Reeves is asking us an important question about our adventure in Night City.
Burger King's PS5 Ad Confirms Sound on Console Booting
Bart Swiatek, 13 October 2020, 13:25
Burger King released an online ad that refers to PlayStation 5, with sound that is likely to accompany the booting sequence of the console. This matches an earlier leak showing the booting of PS5.
Keanu Reeves Advertises Cyberpunk 2077 on New Teaser
Jacob Blazewicz, 01 October 2020, 14:10
The NBA finals brought with them a new teaser of Cyberpunk 2077, featuring Keanu Reeves.
PS5 Advertisement Claims Play Will Have no Limits
washi, 14 September 2020, 22:05
PlayStation 5's advertising campaign is in full swing - Sony released a new spot today. The Edge is designed to show that play will have no limits.
Here's a Wacky Japanese Commercial of New Crash Bandicoot
Agnes Adamus, 14 September 2020, 21:52
Crash Bandicoot 4: It's About Time got quite a unique advertisement in Japan. In the ad we see a person dressed up as the title character, dancing with his family of three to the rhythm of characteristic music.
Here's Why Netflix Doesn't Need Ads
Bart Swiatek, 09 September 2020, 14:21
In a recent interview, Netflix co-founder Reed Hastings revealed why his platform does not need ads. The businessman believes that the model used by his company offers more stable revenues and greater potential for growth.
EA in Retreat After Player Criticism - Advertising Scandal in UFC 4
Milosz Szubert, 07 September 2020, 17:29
Electronic Arts decided to turn off the ads in EA Sports UFC 4, which appeared for a few moments at the beginning and end of replays. This is the result of a storm caused by the players on the Internet.
Facebook Will Earn Less on iOS 14 as Our Data Will be Better Protected
Bart Swiatek, 27 August 2020, 17:59
Facebook reported that the changes that Apple plans to introduce in the iOS 14 operating system could contribute to a very significant decrease in revenues from Audience Network advertising. It may turn out that further offering it on Apple's platform will be pointless.
Streamers are Mad After Being Used by Marketers
Bart Swiatek, 21 August 2020, 12:14
Ogilvy marketing agency prepared for its client - Burger King fast food chain - a campaign which was based on smuggling ads into transmissions of popular streamers. A plug-in created by Streamlabs was used for this purpose, which enables text to be translated into speech and published as short, personalized messages from plegers during the stream.
PS5 Commercial - Welcome to the World of Immersion
Milosz Szubert, 20 August 2020, 20:40
An ad for PlayStation 5 was released on the web. It first leaked from Hungarian source, but a few hours later it will was also officially displayed in other countries.
Facebook and Instagram Will Enable Blocking of Political Ads
Bart Swiatek, 10 July 2020, 13:19
American Facebook and Instagram users have been given the opportunity to block advertising related to politics, elections and social issues.
Users Report Samsung Galaxy Smartphones are Getting Flooded With Ads
Smoczy, 01 July 2020, 14:27
More and more users of Samsung Galaxy smartphones complain about the large number of ads. They appear in many of the deafault apps.
Google Will Pay Fine, as French Court Upholds Ruling
Bart Swiatek, 22 June 2020, 15:34
Google will have to pay a fine of 50 million Euros for violating user privacy and improperly obtaining permission to display personalized ads. The ruling concerns a case from January, last year.
Browser Earned Money Without Users Knowing
mikos, 08 June 2020, 11:56
The Brave web browser generated money by swapping links typed in by users with its own.
Fewer Ads in Chrome and Bookmark Grouping
Sodar, 15 May 2020, 13:18
Google has revealed plans to introduce to Chrome a limit of resources that can be used by ads on website. This is to reduce battery consumption and transfer.
Google's Ads Earned Billions in Last 3 Months
Smoczy, 29 April 2020, 15:27
In the first quarter of 2020, the Alphabet group, which includes Google, recorded an increase in YouTube revenue. The difference is over 30% compared to last year.
Facebook Doesn't Give up Advertising on WhatsApp
Bart Swiatek, 27 April 2020, 11:11
It seems that Facebook has not abandoned its plans to introduce ads to WhatsApp. The company wants this type of content to be personalised using data obtained on its social website.
Facebook Will Ban Some of the Coronavirus Medicine Ads
Bart Swiatek, 26 February 2020, 14:47
Facebook has announced that it intends to ban several advertisements of COVID-19 coronavirus medicine, which are said to spread fear and play on user emotions. The company does not want the website to be used for disinformation and making money from the commotion associated with this epidemic.
Chromium-based Browsers Will Start Blocking Ads in Videos
Bart Swiatek, 06 February 2020, 13:33
The Coalition for Better Ads announced in a press release that it has developed a new standard for short video advertising. Chromium-based browsers, starting with Google Chrome in August this year, will implement solutions to force changes on website administrators.
Microsoft Tests New Ads in Windows 10
Peter Doron, 22 January 2020, 13:25
The Insider program is testing another format of advertisements in Windows 10. This time it is about banners in WordPad, encouraging the use of Office Web Apps.
Atmospheric Advertisement of Star Wars Jedi: Fallen Order on X019
Christian Pieniazek, 14 November 2019, 21:14
Electronic Arts presented an atmospheric ad for Star Wars Jedi: The Fallen Order, which will launch tomorrow on PC, PlayStation 4 and Xbox One. The video was released at this year's X019.
Google Bans Advertising of Untested and Experimental Treatments
Milosz Szubert, 09 September 2019, 17:13
Google has announced bans for advertising of medical products and therapies that have not been adequately researched and proven to be effective. This has met with the approval of the medical community.
Google Assistant in U.S. Starts Displaying Ads
Bart Swiatek, 08 April 2019, 14:55
The latest update of the Google Assistant has the program displaying ads in response to some user queries. Whether the feature will make it to all language editions of the Assistant remains to be seen.
Google Won't Block Ad Blockers
Bart Swiatek, 18 February 2019, 14:00
Google decided to withdraw from the planned changes to the Chromium engine, the technology behind the Chrome browser, which were to prevent users from employing ad-blocking browser plugins.
Spotify Will Ban for Ad Blockers
Adrian Werner, 09 February 2019, 19:04
Soon, Spotify will change its treatment of users that block the site’s ads. The company intends to ban any account on which ad blockers are detected.
The Best Half-Time Adds of Super Bowl
Milosz Szubert, 05 February 2019, 00:22
The Super Bowl LIII provided another occasion for football fans to watch a large collection of interesting and unique ads. Among the companies that have shown their adds, we will find such brands as Pepsi, Microsoft, Hyundai, or Colgate.
Jeff Bridges returns as The Dude Lebowski in a teaser
Milosz Szubert, 26 January 2019, 10:52
On his official Twitter account, actor Jeff Bridges published a short story in which he plays Jeffrey "The Dude" Lebowski again. More will be released on 3 February.
Google Chrome may disable ad-blocks
Agnes Adamus, 24 January 2019, 14:31
Google is getting ready to take on advertising blocking (using AdBlock type plug-ins). The most popular browser will probably see a modification of the employed engine - Chromium.